Overview of Bachelor Programmes at APU
APU offers a diverse and comprehensive portfolio of Bachelor (Honours) degree programmes across multiple disciplines. These are structured under several study areas and specialisations:
1. Computing, Technology & Game Development
- BSc (Hons) in Information Technology, with specialisations in:
- Information System Security
- Cloud Engineering
- Internet of Things (IoT)
- Digital Transformation
- Financial Technology (FinTech)
- Business Information Systems
- Sustainable Computing
- BSc (Hons) in Computer Science (Data Analytics, Digital Forensics, Cyber Security)
- BSc (Hons) in Software Engineering
- Bachelor in Computer Science (Hons) — Artificial Intelligence
- Bachelor in Interactive Media and Immersive Technology (Hons)
- BSc (Hons) in Computer Games Development
2. Accounting, Banking, Finance & Actuarial Studies
- Bachelor of Accounting and Finance (Hons) (Forensic Accounting, Forex & Investments, Accounting Technology)
- Bachelor in Banking and Finance (Hons) (Investment Analytics, FinTech)
- BSc (Hons) in Actuarial Studies (with Data Analytics or FinTech)
- Bachelor of Financial Technology (Hons)
3. Business, Management, Marketing & Tourism
- BA (Hons) in Business Management (E‑Business, Digital Leadership, Business Analytics)
- BA (Hons) in Human Resource Management
- BA (Hons) in International Business Management
- BA (Hons) in Marketing Management (Digital Marketing)
- BA (Hons) in Tourism Management (Hospitality optional)
- BSc (Hons) in Hospitality and Tourism (Hospitality Innovation, Events Management, Aviation Management)
4. Media, International Relations & Psychology
- BA (Hons) in Media and Communication Studies
- BA (Hons) in International Relations
- BSc (Hons) in Psychology
5. Engineering
- Bachelor of Electrical and Electronic Engineering (Hons)
- Bachelor of Mechatronic Engineering (Hons)
- Bachelor of Mechanical Engineering (Hons)
- Bachelor of Computer Engineering (Hons)
- Bachelor of Petroleum Engineering (Hons)
Note: All engineering degrees are accredited by the Board of Engineers Malaysia (BEM) and recognized under the Washington Accord.
6. Design, Advertising, Animation & VFX
- BA (Hons) in Industrial Design (Portfolio required)
- BA (Hons) in Visual Effects
- BA (Hons) in Animation
- BA (Hons) in Digital Advertising
7. Architecture
- BSc (Hons) in Architecture
Institutional Context
Beyond the programme listings, APU emphasizes real-world learning aligned with Industry 4.0 frameworks. The curriculum is industry-relevant, producing tech-savvy graduates.
Quick Summary Table
| Discipline Area | Notable Programmes & Specialisations |
|---|---|
| Computing & Game Development | IT, CS, Software Engineering, AI, Game Dev, Immersive Tech |
| Finance, Banking & Actuarial | Accounting & Finance, Banking & Finance, Actuarial Studies, FinTech |
| Business & Tourism | Business Management, HR, International Business, Marketing, Tourism Management |
| Media & Psychology | Media & Communication, International Relations, Psychology |
| Engineering | Electrical, Mechatronic, Mechanical, Computer, Petroleum Engineering |
| Design & Creative Arts | Industrial Design, Visual Effects, Animation, Digital Advertising |
| Architecture | Architecture (BSc Hons) |